Design, Direction & Digital
for brands worth the detail
I'm Tilen Klinc. I design, and then I usually keep going.
Most projects start with identity, campaigns or digital work. From there I like taking them further — into production, print, websites, photography, film or whatever the idea actually needs.
Over the years that way of working grew into other businesses and a network of people I trust. Developers, photographers, filmmakers, printers, producers and specialists I know will deliver at the level the work requires.
One person can't do all of this. The real skill is knowing who to bring in, then making sure the finished work still reads as one idea.
That approach has taken me from Coca-Cola, Jägermeister, Moët & Chandon and Grey Goose to football clubs, hospitality, local businesses and projects of my own.
Different scale. Same standard.
Design
Identity, campaigns, packaging, print and the systems that keep them consistent.
Production
Promotional material and environments, including vehicle and venue branding, from specification through installation.
Direction & Film
Concept, art direction and the shoot itself, from stills to moving image.
Digital
Websites, booking engines and internal tools, built rather than briefed out.
Boutique Apartment Velora
A luxury residence in Istria, taken from empty building to finished brand. Identity, the full interior and architectural photography, the website, and a custom booking engine running alongside Booking.com and Airbnb.
Selected work,built to be remembered.
Thirty-two projects, filtered by discipline. Hover a row to preview it; click to open the case.
- Velora
- G3 Spirits
- ICE COLD Truck
- NK Celje
- A2S Avtohiša
- Coca-Cola HBC
- Nina Pušlar
- Hešteg
- Oscar's
- Cirkus
- Zavod 365
- Nekje
- Črn Trn
- ŠOU v Ljubljani
- Merit HP
- Travelover
- Spartan
- Zavarovalnica Vita
- Brivci & Co.
- Winning Designs
- Winedventure
- Ekonomijada
- Dijaški Party
- UL Zdravstvena fakulteta
- DHL
- Demokrati
- ŽNK Radomlje
- Zobni Rentgen Ribnica
- QKI
- Belumne
- 4kickerz
- Playa Ljubljana
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What I do
Identity
Visual identity and the systems that keep a brand consistent.
Digital
Websites and booking systems, including the interface and the code behind them.
Creative Direction
Campaign concepts and visual direction across channels.
Film & Photography
Stills and moving image, directed and shot in-house.
Production
Promotional material, environments and print, from specification through installation.
AI & Automation
AI-assisted production, custom tools and workflows that remove the repetitive half of the job.
Project Management
From scope and schedules to suppliers and print production, run end to end.
Good design should feel obvious once you see it.
Have something worth designing?
- tilen@hesteg.si
- +386 41 441 351
- Available to work worldwide

































